Dynamic and Personalized CMS!

Create and manage content easily with our drag-and-drop CMS — no coding needed.

Advantages you can build on

Our advantages

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  • Drag-and-drop CMS with user-friendly navigation

    Broadway Platform CMS gives operators complete control over every visible element of the website without any developer involvement.

    All layout changes are handled through a structured drag-and-drop editor where banners, sliders, game blocks, promotional sections, providers and content elements can be added, removed, or reordered instantly.

    Operators can launch campaigns, adjust layouts, and react to business needs in real time, without creating tickets, waiting for technical teams, or relying on deployments.

  • Dedicated Game Center Management

    Game Center operates as a separate control environment where operators manage the entire game catalogue independently from provider limitations.

    · Manually reorder games based on business priority, performance, or strategy
    · Create and manage unlimited custom categories
    · Assign tags such as Recommended, Popular, Top Slots, or any custom label
    · Filter and organize games by provider, product type, or internal logic
    · Control game visibility based on player status, market, or segment.

    Operators define how games are presented, ensuring full flexibility in merchandising and positioning.

  • Page Creation & Structural Control

    The CMS allows operators to create, edit, and manage all website pages directly.

    · Create new promotional, landing, or informational pages instantly
    · Manage footer pages including Terms & Conditions, Responsible Gaming, Contact, and others
    · Define visibility rules such as Guests only, Logged-in users, or All users
    · Configure and organize content sections within each page

    The entire website structure remains flexible and adjustable at any time.

  • Payment Method Control Inside CMS

    Broadway Platform extends CMS capabilities beyond content by allowing direct payment configuration.

    · Enable or disable payment providers per currency
    · Control visibility of payment methods
    · Adjust display order based on priority or strategy
    · Manage fiat and crypto payment methods independently

    Operators can adjust payment presentation without external integrations or back-office dependency.

  • Branding & Language Management

    The CMS provides full control over branding and multilingual setup.

    · Update logos and visual identity elements instantly
    · Add or remove website languages without development
    · Control language availability per market
    · Enable live feed and dynamic content elements

    Market expansion and localization can be executed immediately without structural changes.

  • Granular Personalisation

    Broadway Platform CMS enables precise and business-driven personalisation across the website.

    Operators can:
    · Display specific games to targeted player segments
    · Prioritize providers based on region or strategy
    · Assign personalized banners per player group
    · Configure product visibility based on lifecycle stage or VIP level

    Every element of the website can be aligned with acquisition, retention, and VIP strategies.

  • Advanced SEO Module

    CMS includes a fully integrated SEO module, giving operators complete control over search engine optimization across the entire website.

    · Configure SEO settings for every page individually
    · Define canonical tags to prevent duplicate content issues
    · Control indexable and non-indexable page status
    · Manage title tags, meta titles, and meta keywords
    · Full multilingual SEO support across all website languages

    Operators can optimize visibility, improve rankings, and manage SEO strategy directly from the CMS without any technical involvement.

Quick Answers.
Real Facts.

Experience how fast, flexible, and future-ready your casino can be. Book a demo and see how Broadway Platform can change the game for your business.

  • It manages website content and SEO, games and providers ordering, promotional materials, payments and branding.

  • Yes, it is designed for simplicity and flexibility, making content management straightforward.

  • Yes, operators can schedule banners and updates to maintain a consistent online presence.

  • The CMS supports various media types, including images and interactive elements.

  • It seamlessly connects with CRM and marketing tools to unify the content strategy and personalize the content per player.

Change the House Rules. It’s Time.

Experience how fast, flexible, and future-ready your casino can be. Book a demo and see how Broadway Platform can change the game for your business.

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